BioSignia Offers Individualized Report on Your Health to Combat Heart Disease, the No 1 Killer in the US

Released on: February 13, 2008, 9:44 am

Press Release Author: Alison kramer

Industry: Healthcare

Press Release Summary: A powerful one-page report developed by BioSignia can help
monitor your risks of developing specific chronic preventable cardiovascular
diseases, such as heart disease and stroke

Press Release Body: Research Triangle Park, N.C.- February 13, 2008 - Developed by a
leading biotechnology company, Know Your NumberŪ is a breakthrough disease-specific
risk assessment (DRA) tool that is different from standard health risk assessment
(HRA) tools. Know Your Number takes a multi-dimensional approach to determining your
risk of specific diseases rather than calculating your overall health quotation,
resulting in more actionable knowledge for individuals and their doctors.

"Just like a credit report helps you make more informed financial decisions, Know
Your Number helps you make better decisions about your health," says Dr. Tim Smith,
president and COO of BioSignia, a predictive modeling company which received the
Disease Management Association of America's prestigious award for Best Enabling Tool
for Disease Management in 2004. "Americans aren\'t following the time-tested saying
that prevention is the best medicine and more individualized, risk factor-specific
information is needed to spur them to action."

In 30 minutes or less, the Know Your Number assessment takes information about you,
such as your weight, blood pressure, family history, lifestyle habits and key blood
values. Then, it uses a proprietary technology called Synthesis AnalysisT to produce
a detailed report on your risks of developing specific diseases. It's unlike any
other HRA tool because it uses a multi-dimensional approach by isolating individual
and aggregate data on absolute risk: what your specific risk is of developing a
particular chronic disease; relative risk: how you compare to your peers; and
modifiable risk: where your risk is coming from and the things relating to your
lifestyle and habits that you can modify.

Know Your Number is 35% more accurate for chronic disease risk prediction than
conventional HRA tools and represents a 20% greater accuracy in diabetes sensitivity
than the Rotterdam Prediction Model.

Its approach is different from other HRA tools in three main ways:

1. It focuses on the main disease killers.
While other assessment tools just look at overall health, Know Your Number predicts
an individual's actual risk of developing the main chronic preventable disease
killers in the U.S.: heart disease, diabetes, and stroke. Traditional HRA tools are
mortality-based and non-disease specific, which makes them less useful in
identifying disease risk and predicting overall medical costs.

2. It shows what your specific risks are and how to reduce those risks.
This tool reveals the likelihood of developing a certain disease within the next
five years, what fraction of that disease risk is modifiable, and lets you know
what factors (e.g. lack of exercise, smoking) are contributing to the risks of
developing specific chronic conditions. Know Your Number used a proprietary
technology, Synthesis AnalysisT, to deliver a multi-dimensional health risk
assessment calculation that looks at all the risk, not just the overall risk. By
singling out avoidable, modifiable, and non-avoidable risk, Know Your Number
provides the steps individuals can take to significantly reduce their risks.

3. It provides you and your doctor an easy to understand road map to better health.
Know Your Number is a clinically-based tool that patients and physicians can use to
communicate with each other. Many patients leave their doctor's office with a bill
and a prescription, but without a true understanding of their health situation.
Know Your Number is used by patients and physicians to get on the same page as well
as track a patient's progress.

Everybody wants to reduce their risk--we wear our seatbelt to make sure we're
protected in a car accident and install smoke alarms to keep our family safe.
Though, individuals cannot take the necessary health preventive measures without
knowing their specific risks.

"The disease risk profile itself was the most comprehensive and visible tool that
our physicians have ever seen," says Tina Wise, RN, Vice President of Medical
Management for Doctor's Direct, which uses Know Your Number exclusively for their
wellness program. "It provided the greatest amount of information that was valuable
to the patient and the physician."

Do you know your number? To learn more, visit: www.knowyournumber.com
***

About BioSignia
Headquartered in Research Triangle Park, N.C., BioSignia is a leading technology
company focused on bringing innovative predictive modeling solutions to the
preventive health and life insurance markets. At the core of BioSignia's flagship
solution, Know Your Number is the company's proprietary synthesis modeling approach
to chronic disease risk prediction. In 2004, BioSignia received the Disease
Management Association of America's prestigious award for Best Enabling Tool for
Disease Management. Since then, the company's talented R&D team has continued to
advance synthesis modeling, continuously updating it to reflect the ever expanding
need for effective chronic disease prevention, management and treatment. For more
information, visit www.knowyournumber.com




Web Site: http://www.knowyournumber.com

Contact Details: Contact:
Alison Kramer
919-459-8157
akramer@919marketing.com

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